PARTNER WITH LEADING LUXURY REAL ESTATE EXPERTS IN BRISBANE, GOLD COAST & BYRON BAY

A luxury real estate agent is a specialist in buying, selling, and marketing high-end properties, typically the top 10% of the market. Such homes feature premium amenities, prime locations (upscale neighbourhoods, waterfront, etc.). Luxury real estate agents provide highly personalised, discreet services tailored to wealthy clients. At North South Real Estate, our team of luxury specialists exemplifies these qualities, ensuring six-star service and expert guidance for prestige properties in Brisbane, Gold Coast, Byron Bay and beyond. 

Australia’s luxury property market remains very robust in 2025. Demand is fuelled by a growing population of high-net-worth individuals (forecast to rise about 5.7% this year) and interest from overseas buyers. Notably, the high-end sector has proven resilient despite broader economic challenges – luxury home buying held strong even through recent rate rises and the pandemic. Major cities like Sydney, Melbourne, Brisbane, and Perth are hotspots for luxury real estate. In fact, Brisbane’s luxury home prices jumped ~4.2% and the Gold Coast’s about 3.6% in a recent period, outpacing Sydney’s growth. Overall, limited supply of prestige properties and the appeal of Australian locales (e.g. waterfront homes) continue to drive this segment’s growth.

Brisbane’s real estate market remains strong, especially at the higher end. After a boom in recent years, prices are holding near record levels. There are signs of moderation in growth, but not enough to significantly ease competition. The prestige segment in particular is very active, Brisbane’s most expensive house sold for a record $23 million in 2024, underscoring the demand for luxury property. The prestige market continues to see price growth driven by a lack of supply in sought-after suburbs. In short, quality properties (especially luxury houses in Brisbane’s top neighbourhoods) are still attracting strong buyer interest and premium prices in 2025.

The Gold Coast offers a rare blend of a relaxed coastal lifestyle and luxury real estate, which makes its market unique in Australia. It’s one of the nation’s most dynamic property markets, known for high-end beachfront homes and penthouses popular with both local and international buyers. In 2024 Gold Coast saw a record-breaking sale of a Palm Beach beachfront property at $40 million, the highest residential price ever in Queensland. Luxury property values on the Gold Coast have been rising steadily (up about 3.6% recently). Prime suburbs like Surfers Paradise have experienced huge growth (the median house price there hit $4 million (Surfers Paradise), more than double in five years). Overall, the Gold Coast real estate market is defined by its resort-like amenities, waterfront prestige properties, and continued high demand for the idyllic lifestyle it offers.

“Prestige properties” in Brisbane refer to the most luxurious, high-value homes in the city. These are typically multi-million-dollar houses or penthouses in affluent areas such as Ascot, Hamilton, New Farm, or along the Brisbane River. They often boast expansive layouts, top-tier finishes, historic or architectural significance, and premium locations (e.g. riverfront estates or hilltop mansions). In recent years Brisbane’s prestige market has entered new territory, several homes have now cracked the $20 million price barrier, pushing the city’s luxury segment into uncharted price territory. In 2024, a heritage estate in Ascot sold for $23 million, breaking Brisbane’s house price record. This kind of demand at the top end, combined with scarce supply of elite homes, has led to strong price growth for prestige properties in Brisbane. In summary, a luxury house in Brisbane that offers an exceptional location, privacy, and features would be considered a prestige property, and these now command some of the highest prices the city has ever seen.

Byron Bay has evolved from a quaint surf town into one of Australia’s most exclusive and prestigious real estate markets. Properties for sale in Byron Bay are highly sought-after due to the area’s unique combination of natural beauty, laid-back luxury lifestyle, and celebrity appeal, such as Chris Hemsworth and Zac Efron. The coastal town offers stunning beaches, a warm climate, and privacy, features that attract high-profile buyers from around the world. As a result, home prices have skyrocketed. In fact, Byron Bay’s median house price now exceeds $3 million, after rising four-fold in the last decade. Many Byron Bay homes are priced higher than comparable properties in Sydney or Melbourne, a testament to the demand. With strict controls limiting overdevelopment, supply of new homes is very limited, which further adds to the long-term value growth. In short, Byron Bay represents prestige real estate in NSW at its finest - a small, iconic market where luxury homes are scarce, lifestyle is unrivalled, and buyers are willing to pay a premium to own a slice of this paradise.

Working with a Gold Coast real estate agent who specialises in luxury properties can give you a significant advantage. A local luxury agent has in-depth knowledge of the Gold Coast’s prestige suburbs, market trends, and pricing for high-end homes. They can provide insight into each neighbourhood, from beachfront estates in Mermaid Beach to penthouses in Main Beach, and identify which areas or property types best match your needs. For buyers, a Gold Coast luxury agent offers access to exclusive listings (including off-market properties that aren’t publicly advertised) and can expertly negotiate on your behalf to secure a favourable price. For sellers, the agent will craft a bespoke marketing strategy targeting qualified affluent buyers, using professional staging, photography, and high-profile advertising to showcase your property’s unique features. They’ll leverage their network of luxury real estate agents and clients (locally and internationally) to maximise exposure. In summary, a Gold Coast luxury real estate agent provides local expertise, personalised service, and skilled negotiation, ensuring that whether you’re buying or selling a luxury home, you achieve the best possible outcome with minimal stress.

Yes. North South Real Estate (NSRE) is extending its reach to the international luxury market. We launched our international page, and proudly have our first overseas luxury listing in Spain. This exclusive Villa valued around $23 million in the upscale La Zageleta Estate, marks NSRE’s initial foray into global listings. Our ability to market and facilitate luxury real estate for sale internationally means we can serve clients not just in Australia but abroad as well. Whether you’re interested in a prestige villa on the Mediterranean or looking to sell to overseas buyers, our team can connect you with global opportunities. We combine local expertise with an international network to ensure our clients have access to the finest properties worldwide.

Property development is the process of subdividing or creating new buildings or improving existing properties in order to increase their value. It encompasses a wide range of activities, for example, buying land, securing the necessary planning permits, constructing infrastructure, building or renovating existing structures, and finally selling or leasing the finished product. Development can be residential (like new luxury homes or apartments), commercial (office or retail projects), industrial or mixed-use. It involves multiple stages from initial concept and design, through financing and construction, to marketing and sale. At NSRE, we offer development advisory services to high-net-worth investors and developers, providing guidance on finding prime development sites, project feasibility, design input, and marketing strategies for luxury projects. In essence, property development is about adding value through transformation of real estate, and with expert advice it can yield significant returns for those looking to invest or partner in development opportunities.

Absolutely. We provide full-service prestige property management for luxury rentals and investment properties. Managing a high-end property requires specialised care and attention to detail. Our property management team ensures your luxury residence is maintained to the highest standards, preserving its value and appeal. We handle everything from securing and vetting quality tenants (e.g. corporate or executive tenants) to arranging bespoke maintenance, cleaning, and concierge services as needed. We understand that prestige real estate owners expect proactive communication and discretion, so we keep you informed with detailed reports while handling day-to-day issues seamlessly. By entrusting us with your luxury property management, you can enjoy peace of mind knowing both your property and tenants receive first-class service. The result is stress-free ownership for you and a premium experience for the tenant, which in turn helps achieve higher rental yields and long-term value growth for your investment.

Yes, prestige apartments (luxury units and penthouses) form an important part of the high-end market in both Brisbane and the Gold Coast. In Brisbane City, there is a thriving luxury apartment sector, several record-breaking penthouse sales in recent years have demonstrated the strong demand for upscale, inner-city living. For example, an expansive riverfront penthouse in Newstead was listed around the $20 million mark and set a new apartment price record, reflecting the growing appetite for high-end apartments with premium amenities. Brisbane’s luxury buyers are drawn to penthouses in exclusive buildings (often along the river or in New Farm and the CBD) that offer large floorplans, panoramic views, and features like private pools or concierge services. Similarly, the Gold Coast real estate market includes many prestige apartments. In areas such as Surfers Paradise, Main Beach, and Broadbeach, you’ll find luxury high-rise developments where entire floors or sky-homes sell for multimillion-dollar prices. In fact, Surfers Paradise’s median house price (which includes some penthouse-style properties) hit about $4 million in early 2025, and upscale beachfront apartments regularly attract wealthy buyers. These Gold Coast luxury apartments offer resort-style living, think penthouses with ocean views, access to pools, spas, and 24/7 security. In summary, both Brisbane and the Gold Coast have a range of prestige apartments available, catering to those seeking a luxury lifestyle with the convenience of apartment living. Whether it’s a Brisbane city penthouse or a Gold Coast beachfront condo, luxury apartment options are plentiful in these markets for discerning buyers.